iMac pricing over the world

Jesús Díaz Blanco jesusdiaz at apinet.es
Thu Aug 9 06:56:53 PDT 2007


Like always, Europe sucking it.

j.

On 09/08/2007, at 7:31, Jean-Christophe Helary wrote:

> I checked the US price of the high-end iMac and used the exchange  
> rate available today to see what the price tag "should" be in other  
> areas:
>
> US: $2299
> UK: £1128
> IR: €1666
> JP: ¥275057
>
>
> Then I checked the UK/Ireland/Japan and US prices without VAT for  
> the high end iMac and found:
>
> US: $2299
> UK: £1241 (+9%)
> IR: €1833 (+10%)
> € values vary depending on the country but the FR and DE shop drove  
> me back to my JP shop...
> JP: ¥285524 (+3.6%)
>
> I am not sure what to conclude from that. In Japan, ¥300,000 for  
> such a machine is dirt cheap. Kind of. I suppose Apple is  
> targetting this huge and very trend following consumer market,  
> knowing that SONY is at home here. Do we have figures for the user  
> bases in the respective markets ?
>
> Jean-Christophe Helary
>
>
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